How can sport maximise the potential of social media?

Watch our webinar with The Good, The Bad & The Rugby as we explored how sport can maximise the potential of social media.

Live webinar

Elma Smit, James Haskell, Sam Brett & Will Gilgrass present how can sport maximise the potential of social media?

Watch our exclusive webinar with key figures behind the The Good, The Bad & The Rugby franchises as we discuss how sport can maximise the potential of social media by:

  • The power of social media in sports and why rugby is struggling with Gen Z
  • The best (and worst) Six Nations social media moments
  • How The Good, The Bad & The Rugby has evolved into a sports media powerhouse
  • The role of brand partnerships in sports content
  • How Format helps sports teams and brands create high-quality social content faster and with less stress

Format is a human-powered digital asset creation tool, supercharged by AI and has helped The Good, The Bad & The Rugby expand their content offering by making the process of ideating, making and publishing social assets far easier.

Reducing the time it takes to create by up to 90%, GBR have been able to publish more, reach a greater audience and therefore have more social inventory and opportunity to sell to commercial partners – increasing the revenue generated from their social channels by 86% in a year.

If you’d like to talk to us about how Format can help you and your team – book a call now.

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The Good, 
The Bad & The Rugby

How Format increased commercial revenue by 86%